
PhysioAssist is a medical equipment manufacturer that has designed a unique device, the Simeox. This device offers healthcare professionals and their patients suffering from chronic lung pathologies an innovative solution for effective and effortless bronchial drainage.
This startup first contacted us for the design of its product, and then entrusted us with all its needs: identity, website, brochures, apps, films, photos, Stand...

Logo
The key words to mean were fluidity, mucus transformation, decluttering, the respiratory cycle, the pulmonary aveolus... The round shapes bring this notion of cycle, the arrangement of the shapes suggests the honeycomb, the color gradient indicates transformation, and the shapes that come out of the circle represent expectoration.

Charter & brochures
On this basis, we created the company's graphic charter, which we then applied to all paper documents: correspondence sequence, Brochures commerciales, manuels utilisateur, fiches techniques, cas pratiques, rapports médicaux, livrets de suivi patient...
We also carried out the photo shoots (model casting, shooting, retouching).

Industrial design
We also designed the Simeox. Since the device can be used both in hospitals and at home, the design had to be able to fit into these different environments and allow for easy transport. As the machine is used with accessories, we also proposed solutions for their storage.


Website
We have created a Website en accord avec les autres éléments : aéré, épuré. La palette de couleurs est réduite à l’identité de PhysioAssist pour appuyer l’univers de la marque.


